New Logo & New Mascot
Logo Development
Colour Exploration
Incorporating the colours blue and yellow into the UTS Thai Society logo not only resonates with Thai cultural heritage and values, with yellow symbolizing royalty, prosperity, and Buddhism, and blue representing tranquility and wisdom, but also creates attention-grabbing contrast. As complementary colours, blue and yellow stand opposite each other on the color wheel, generating visual interest and ensuring the logo stands out, effectively drawing attention to the society's brand and message.
Colour Exploration